Reality Studies

Share this post
Virtual Gucci and the Future of Digital Fashion
www.realitystudies.co
Metaverse

Virtual Gucci and the Future of Digital Fashion

How game platforms like Roblox point to the future of fashion and personal expression.

Jesse Damiani
May 27, 2021
5
Share this post
Virtual Gucci and the Future of Digital Fashion
www.realitystudies.co

This story originally appeared in Freethink’s Future Explored newsletter.

In honor of Gucci's 100th Anniversary, the iconic brand has launched Garden Archetypes, an immersive experience in Florence that recreates work from Creative Director Alessandro Michele's most ambitious campaigns during his 6 years running the luxury fashion house.

While Florentines…

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2023 Jesse Damiani
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great writing