Virtual Gucci and the Future of Digital Fashion

How game platforms like Roblox point to the future of fashion and personal expression.

This story originally appeared in Freethink’s Future Explored newsletter.

In honor of Gucci's 100th Anniversary, the iconic brand has launched Garden Archetypes, an immersive experience in Florence that recreates work from Creative Director Alessandro Michele's most ambitious campaigns during his 6 years running the luxury fashion house.

While Florentines…

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